Volume
2
| Membership
Recruitment/Retention |
Audiovisual Equipment For Conventions | |
| What Types Of Services Do Management Firms Offer? | Additional Volumes | |
Recruiting or retaining members
is one of the hardest jobs for any association.
How do you recruit new members? Once a member, how do you retain
the member? Try some of the
following tips.
Personal Contact
 | Provide a new member social at the annual meeting |
| Place personal phone calls to non-renewing members |
|
Send e-mail reminders to members |
|
Send a welcoming letter to new members |
Value
of Membership
| Provide quality and
timely publications |
|
Provide
yearly directories |
|
Provide
a quality resource section in the yearly directory or website |
|
Solicit
feed back from your members to ensure you are providing them with
the services they need |
Target
Audience
|
Recruit members from pre-service training programs to
attract entering professionals |
|
Obtain data bases from state licensing bureaus, or
related bureaus |
| Develop a mentoring
program |
|
Offer reduced membership rates for memberships with
an affiliate |
|
Offer reduced or free membership for recent college
graduates |
|
Offer convention discounts for members |
|
Offer “Group Memberships” for companies with 10
or more members |
|
Offer incentives for current members to recruit new
members |
|
Offer an early bird discount |
|
Offer multi year memberships |
|
Offer automatic yearly renewal through credit payment |
Do you have a recruitment or retention tip that
has worked for your association? E-mail
your tip to associationresources@robertcraven.com
and we will post your tip on our Craven Association Resources page to
share with others.
Audiovisual Equipment For Conventions
The advancement of technology has provided
convention presenters with a variety of presentation options.
Although these presentations offer visual benefits to convention
attendees, the end result is higher convention expenses for the
association. An association
can spend as much on their audiovisual equipment during a convention, as
they do for the convention meeting space and amenities.
Controlling the expenses for audiovisual can be
difficult while trying to provide quality presentations. When choosing a
convention site, the audiovisual expenses should be considered in the
evaluation of a site. Make
sure you understand your association’s options for audiovisual
equipment and the related costs. Determine
if the site you are using has an in house audiovisual department or is
outsourced to a vendor. Inquire
if you are bound to use their audiovisual department, or if you can
contract with an outside vendor. Understand
what you are paying for, and who will be servicing the equipment during
the convention.
Once your association has chosen the site for the convention, negotiate an audiovisual contract in addition to a site contract. Request an audiovisual contract guaranteeing today’s prices for two to three years in advance. Also stipulate in the contract that as audiovisual equipment prices are reduced, your price is also reduced. (This is important for audiovisual equipment that begins at a high price, and slowly reduces in price as the technology becomes more efficient.)
What Types Of Services Do Management Firms Offer?
|
Financial
Management Expertise
|
Convention
Planning
|
Centralized
Support
|
||||||||||||||||||||||||||||||
|
Executive
Meeting Planning
|
Membership
Promotion & Retention
|
Publications
|
||||||||||||||||||||||||||||||
|
Internet
At Craven Management Associates, we provide these services to your Association to ensure the continuity of your association in a continually changing environment. To see how your association can benefit from these services click here Association Management |
||||||||||||||||||||||||||||||||